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Norwegian CRM Campaign Coordinator

Betting Connections Full-Time  Tas-Sliema, Malta 15 May 2018

Job Description


Norwegian CRM Campaign Coordinator
Malta

As a Norwegian Marketing Coordinator, you will have a strong interest in Marketing Strategy and Entertainment, with a good understanding of the online gaming industry. Your creative ideas will translate into marketing campaigns aimed at stimulating growth as well as engaging the customer base.

Responsibilities
·         Proposing and executing casino campaigns in collaboration with the Casino Manager – from idea generation, planning and briefing to evaluation, reporting & optimising.
·         Producing and delivering commercial briefs, campaign plans and projections.
·         Writing copy for marketing and promotional materials.
·         Managing email & SMS campaigns and reporting on the results.
·         Using CRM tools at your disposal to orchestrate a multichannel and automated on-boarding and retention strategies.
·         Provide excellent knowledge and understanding of the Norwegian market focussing on campaign performance, key events and customer behavioural trends.
·         Launching and testing process for campaigns & promotions across multiple devices.
·         Reporting on monthly campaign performance as it relates to the KPIs set – Retention, active customers, Revenue, ROI & overall product performance.
·         Keeping abreast of industry trends and provide competitor analysis where relevant.

Requirements
·         Native Norwegian speaking, and fluent in English.
·         A creative mindset in order to produce relevant exciting copy.
·         2+ years of experience in online gaming, preferably within a marketing team
·         Analytical with a keen eye for detail.
·         Office Pack, Marketing & CRM Tools (CMS, ESP, Campaign Tool, etc).
·         Strong organization skills with an ability to multitask in a rapidly changing environment.
·         Ability to prioritise and handle multiple assignments at any given time while maintaining commitment to deadlines.
·         Takes initiative without being asked and shows a sense of urgency.

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