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Head of CRM

VacancyCentre Full-Time  Anywhere 9 Aug 2018

Job Description


An excellent opportunity has arisen for a Head of CRM to join a start up gaming company here in Malta, specialized in casino and sportsbook.


A gaming company with a full range of entertainment from top game content providers, including game slots, Live Casino, betting on any sport, TV games and most popular variations of poker.


Duties include but are not limited to:

  • Creating and defining CRM action plans, creainge roadmap and ensuring its timely execution.
  • Establishing and prioritizing short, medium, & long-term projects that align with the broader vision, expansion goals, & revenue targets, for the different markets.
  • Leading the development, implementation, & routine monitoring of multi-channel campaigns across the website, email, Facebook, push messaging, and other channels to achieve established goals & objectives.
  • Leveraging all CRM systems and channels to take CRM to the next level as well as identifying opportunities for revenue growth and problem areas for resolution.
  • Identifying key opportunities to enhance the player experience and improve retention rates and profitability including cross sell opportunities.
  • Ensuring a comprehensive understanding of the competitive environment to best serve the objectives of the team and adjust plans accordingly.
  • Ensuring all communications meet advertising, regulatory and legislative standards
  • Staying ahead of the game with CRM trends, best practices and items of interest and share these with the rest of the team.
  • Setting new standards that push the Company at the forefront of the business.
  • Ensuring the achievement of KPIs as established by the Company


  • This position calls for candidates who hold at least 5 years of CRM experience
  • The ideal candidate must be able to work under pressure and priorities different tasks
  • Excellent communication skills in English is required
  • Igaming experience is also required for this role


An attractive salary will be offered to the right candidate.

If you would like to apply, please register and use the "Apply Online" below. Registration only takes 5 seconds.

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